This delightful and showy everlasting daisy grows in a wide range of areas in Western Australia, and is one of the contributors to the tourist attracting wildflower display there every year after good autumn rains. An annual plant, it has furry leaves and stems and clusters of flowers with yellow centres surrounded by pink papery bracts in late winter, spring through to summer (depending on the time that seed is sown or when rain events trigger germination). Frost tender.

Sow seed in autumn to winter, direct where they are to grow or in pots, rake in lightly but do not cover seed too deeply with soil, keep moist but not wet until germination.

The flowers dry well for use in flower arrangements and other uses. Pick stems to be dried in the morning or during the day and hang upside down in an airy place until dry.